Legal
Last Updated: January 12, 2021
At Alchemy Cloud, Inc. (“Alchemy”, “we” or “us”) we place the highest importance on respecting and protecting the privacy of our customers. Our most important asset is our relationship with you. We want you to feel comfortable and confident when using our website at https://alchemy.cloud (the “Site”) or using Alchemy Cloud Services. Therefore, we would like to share with you the following principles that govern our information practices and other privacy aspects of our Site and Alchemy Cloud Services. Throughout this policy, we refer to information that personally identifies you as "Personal Information." By submitting Personal Information to us, you are expressly and voluntarily accepting the terms and conditions of this privacy policy. You have the right to withdraw your consent to our collection and use of your Personal Information by notifying us at privacy@alchemy.cloud.
1. Changes to this Privacy Policy
We will update this privacy policy when necessary to reflect customer feedback and changes in our services as well as applicable laws, rules and regulations. When we post changes to this policy, we will revise the "last updated" date at the top of the policy. If there are material changes to the statement or in how Alchemy will use your personal data, we will notify you either by posting a notice of such changes before they take effect or by directly sending you a notification. We encourage you to periodically review this privacy policy to learn how Alchemy is using and protecting your information. Visiting or using the Site or using Alchemy Cloud Services after a notice of changes has been sent to you or published on our Site shall constitute consent to the changed terms and practices. Unless stated otherwise, our current privacy policy applies to all information that Alchemy has about you and your account.
2. You Can Contact Us
If you have privacy-related questions that are not addressed here, please write us at: privacy@alchemy.cloud
3. Personal Information We Collect
By visiting or using our Site or using Alchemy Cloud Services, you voluntarily and willingly provide us with certain information, including Personal Information, which we collect in connection with you use of the Alchemy Site and Alchemy Cloud Services to you. Personal Information refers to information about you that can be used to contact or identify you, and information on your visit to and activities at our Site and through usage of Alchemy Cloud Services. When we ask you for information, we will tell you, or it will be clear, what we need to know to fulfill your request. We will also tell you how we will use the information we are asking for. Our Site is not designed to appeal to children under the age of 13. We do not knowingly request or receive any information from children.
Personal information that we collect may include, but is not limited to, your name, phone number, the email address you supply to us and the physical address you supply to us. Personal Information may also include information you supply to us concerning your preferences and interests expressed in the course of visiting or use of our Site and using the Alchemy Cloud Services. If you are unsure whether you would like to provide information to us and/or having your information used as permitted in this Privacy Policy, you should not register on our Site or you should cease using Alchemy Cloud Services.
California Do Not Track Notice. Although Alchemy does not track its customers over time and across third party websites to provide targeted advertising and therefore does not respond to Do Not Track (DNT) signals, some third party sites do keep track of your browsing activities when they serve you content, which enables them to tailor what they present to you. If you are visiting such sites, your web browser allows you to set the DNT signal on your browser so that third parties (particularly advertisers) know you do not want to be tracked.
Analytics Information. We and our analytics providers collect and store analytics information when you visit our Site and/or use Alchemy Cloud Services to help us improve our Site and Alchemy Cloud Services.
3.1 On our Site, Analytics Information from our Site consists of web browsing behavior collected through a combination of HTTP beacons and cookies. Analytics information also consists of data we collect as a result of running queries against aggregate clickstream data of the Site for the purpose of understanding degree of interest in content served on the Site as well as usability of the Site. Clickstream data is aggregated data about usage of the Site that does not contain Personal Information. Some of our third party service providers send information about the version of the products on your systems ("System Information") to us. System Information includes information about (i) the server environment in which the product is operating: OS type and version, language and locale settings; (ii) user client information, for example: browser type and version, native client type and version, and client device specifications (e.g. screen resolution, OS version, device type, etc.). You can disable our collection of analytics information from products via the administrator settings or by blocking collection at the local network level.
As of the date this policy went into effect, on our Site we use Formspree, Google Analytics, Leadfeeder and Smartlook as an analytics providers. To learn more about the privacy policy of Formspree, refer to Formspree’s Policies. To learn more about the privacy policy of Google Analytics, refer to Google's Policies and Principles. To learn more about the privacy policy of Leadfeeder, refer to Leadfeeder’s Policies. To learn more about the privacy policy of Smartlook, please refer to Smartlook’s Policies We also use Salesloft’s tool to help us with our automated marketing efforts, please refer to Salesloft’s Policies.
4. How We Collect Information
4.1 We collect your information in the following ways on our Site:
4.1.1 Third-party Services. We may collect anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites using log files, when you visit our Site There is also information about your computer hardware and software that is automatically collected by analytics providers. This information may include, but is not limited to, your computer’s Internet Protocol address, browser type, the web page you were visiting before you came to our site, information you search for, domain names, access times and referring website addresses. We may also collect information about the fact that you use certain features and functionality and your responses to our surveys and research initiatives. This information is used by us for the operation of our Site, to maintain quality of our Site, and to provide general statistics regarding use of the Site. For these purposes, we do link this automatically- collected data to Personal Information such as name, email address, address, and phone number.
4.1.2 Cookies. Like most websites, we use "cookies" and web log files to collect information to track site usage and trends, to improve our service, and to deliver a customized experience when you visit our Site. A cookie is a small data file that is placed on your computer, mobile phone or other device by a web server and enables us to recognize you when you return to our site or log into our service. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you. One of the primary purposes of cookies is to provide a convenience feature to save you time – for example, when you return to the same website, the information you previously provided can be retrieved, so you can easily use the features that you customized. We may use "persistent cookies" to save your registration ID and login password for future logins to the Site. We may also use "session ID cookies", which expire after a short period of time or when you close your browser. Session ID cookies are used to identify a particular visit and are used to enable certain features of the Site, to better understand how you interact with the Site, and to monitor aggregate usage and web traffic routing on the Site. We set a cookie and use local storage in your browser that contains information that we use to identify you for the functional site features described below with respect to our current third party vendors. You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Websites. We keep track of the pages you visit on the Site, in order to determine what parts of our Site are the most popular. This data is used to deliver customized content on the Site to visitors whose behavior indicates that they are interested in a particular subject area.
4.1.3 While Browsing our Site. We use vendors that may collect Personal Information on our behalf. Please see the list of vendors that we currently use and how they may access and use your data, including links to their respective privacy policies at the end of this Privacy Policy.
4.1.4. Service Providers. We monitor the activity on our Site using common software tools and third party service providers. We collect and track information on use of the Site including referral sources, search terms, network information, IP addresses, computer and browser types, and content viewed. Unless combined with Personal Information, this other data does not personally identify any visitors of the Site. We may also use third party service providers to collect and track statistical information regarding Site activity, and to prevent our servers from being abused.
5. How We Use Personal Information
5.1 Collected from the Site.
We may use the information you provide to (i) provide our Site to you and administer your use of our Site, (ii) to communicate with you and fulfill requests you may make, (iii) to provide you with information and announcements with respect to our Company, and (iv) to provide you with further information and offers from us that we believe you may find useful or interesting, including newsletters, marketing or promotional materials and other information on services and products offered by us.
We may also use the information provided by you or obtained through your use of our Site or third-party services to improve our Site, customize your user experience, and to better understand your needs and interests. We use information we obtain by technical means for the above purposes as well as to monitor, measure and analyze use of the Site, to generate and derive useful data and information concerning the interests, characteristics and Site behavior of users and to verify that visitors to the Site meet the criteria required to process their requests.
We may use your contact information to tell you about our products we think might interest you. If you decide at any time that you no longer wish to receive any such communications, please send an email to marketing@alchemy.cloud to unsubscribe.
However, your contact preferences only apply to marketing contacts. If you are also a User of Alchemy Cloud Services, we will still use your contact information as described below.
5.2 Collected from Alchemy Cloud Services.
We may use your Personal Information to communicate with you through email, phone and/or text messages, notifications posted in the Alchemy Cloud Services, or on your account to provide you with customer support, notify you of product enhancements, and provide incremental training.
We may also use the information provided by you or obtained through your use of Alchemy Cloud Services to improve Alchemy Cloud Services, its features and content, to customize your user experience, and to better understand your needs and interests. We use information we obtain by technical means for the above purposes as well as to monitor, measure and analyze use of Alchemy Cloud Services, to generate and derive useful data and information concerning the interests, characteristics and Alchemy Cloud Services use behavior of our Users.
4.1.3 While Browsing our Site. We use vendors that may collect Personal Information on our behalf. Please see the list of vendors that we currently use and how they may access and use your data, including links to their respective privacy policies at the end of this Privacy Policy.
4.1.4. Service Providers. We monitor the activity on our Site using common software tools and third party service providers. We collect and track information on use of the Site including referral sources, search terms, network information, IP addresses, computer and browser types, and content viewed. Unless combined with Personal Information, this other data does not personally identify any visitors of the Site. We may also use third party service providers to collect and track statistical information regarding Site activity, and to prevent our servers from being abused.
6. How We Share Personal Information
We do not sell or rent your personal information to anyone. We do not share your personal information with anyone outside of Alchemy for their promotional, including marketing, use.
Third Party Service Providers. We have limited relationships with third parties to assist us in servicing you, for example, by hosting our services, or providing customer services. The contracts with these service providers outline the appropriate use and handling of your information and prohibit third parties from using any of your personal information for purposes unrelated to the product or service for which they’ve been contracted. These service providers are contractually required to maintain the confidentiality of the information we provide them.
Legal Disclosures. We may disclose or report personal information in limited circumstances where we believe in good faith that disclosure is required to comply with applicable laws, rules or regulations, to enforce or apply our Terms of Service or Terms of Use and other agreements, or to protect the rights, property, or safety of Alchemy, visitors to our Site or Users of Alchemy Cloud Services, or other agreements. For example, we may be required to disclose Personal Information to cooperate with regulators or law enforcement authorities, to comply with a legal process such as a court order, subpoena, search warrant, or a law enforcement request.
Business Transfers. Should we sell, merge or transfer any part of our business, part of the sale may include your Personal Information and you agree that any such third party will have the right to continue to use your Personal Information and other information that you provide to us or which we obtain through your use of our Site and/or services.
Aggregated or Anonymized Data. We may also share aggregated or anonymized information that does not directly identify you with the third parties described above.
7. Your Right to Access and Control Your Personal Information
On the Site. You may access, review, revise, correct, or delete the personal information provided in your registration or account profile by emailing privacy@alchemy.cloud. If you update any of your information, we may keep a copy of the information that you originally provided to us in our archives for uses documented in this policy.
8. Security of Personal Information
We protect the confidentiality and security of your Personal Information by using industry-recognized security safeguards such as firewalls, coupled with carefully developed security procedures designed to protect your Personal Information from loss, misuse or unauthorized alteration. Our employees are trained and required to safeguard your Personal Information and, using physical, electronic and procedural safeguards, we restrict access to Personal Information to those employees and agents for business purposes only. Additionally, we use internal and external resources to review the adequacy of our security procedures.
Although Alchemy uses industry standard security measures, the Internet is not a 100% secure environment and Alchemy cannot, and does not, ensure or warrant the security of any information you transmit or store using the Alchemy service. There is no guarantee that your information may not be accessed, disclosed, altered or destroyed by breach of any of Alchemy physical, technical or managerial safeguards and we are not responsible for third party circumvention of your privacy settings or Alchemy’s security measures.
You are responsible for maintaining the secrecy of your unique user name, password and account information and for controlling access to your Alchemy account.
9. Compromise
In the event that Personal Information is compromised as a result of a breach of security, Alchemy will promptly notify those persons whose Personal Information has been compromised, in accordance with the notification procedures set forth in this Privacy Policy, by email, or as otherwise required by applicable law.
10. Where We Store and Process Personal Information
Alchemy’s Site and Alchemy Cloud Services are hosted in datacenters in the United States and/or the European Union.
11. Our Retention of Personal Information
We retain Personal Information for as long as necessary to provide the services and fulfill the transactions you have requested, or for other essential purposes such as complying with applicable laws, legal process and our legal obligations, resolving disputes, enforcing our agreements and protecting and defending our rights and property.
If you have submitted a valid EU General Data Protection Regulation ("GDPR") data subject access request to exercise your right to be forgotten we will delete your personal data within 30 days of the request.
If you are an individual based in the EU you can request a copy of your personal data and you can update any incorrect information.
If you are an individual based in the EU, you can ask to have your personal data removed, or in some cases limit our processing of personal data. This does not apply when we need to keep your personal data for legal reasons.
12. Third Party Links
When you click on links on our Site or through Alchemy Cloud Services, you may leave our Site or Alchemy Cloud Services. We are not responsible for the privacy practices of other sites and we encourage you to read the privacy statements at such sites.
13. Public Forums
We may offer publicly accessible message boards, blogs, and community forums. Please keep in mind that if you directly disclose any information through our public message boards, blogs, or forums, this information may be made public and may be collected and used by others. We will correct or delete any information you have posted on our servers if you so request, as described in "Opting-Out and Unsubscribing" below.
14. Children
Children are not eligible to use our Websites and we ask that minors (under the age of 18) do not submit any personal information to us or use our Websites. Our Websites are not directed to children under 18 years of age. We do not knowingly collect personally identifiable information from children under 13. If a parent or guardian becomes aware that his or her child has provided us with Personal Information without their consent, he or she should contact us at legal@alchemy.cloud. If we become aware that a child under 13 has provided us with Personal Information, we will delete such information from our files.
15. Your Rights as an Individual Based in the EU
Alchemy commits to resolve complaints about our collection or use of your personal information. EU individuals with inquiries or complaints regarding our Privacy Shield policy should first contact Alchemy at: privacy@alchemy.cloud.
Access to your information: You have the right to request a copy of the personal data we hold about you.
Correcting your information: We want to have accurate data. Please contact us if you think the personal data you provided to us is not up to date or correct.
Deletion of your information: You have the right to ask us to delete personal data about you if it no longer is required for the purpose it was collected, you have withdrawn your consent, you have a valid objection to us using your personal data, or our use of your personal data is contrary to law or our other legal obligations.
Objecting to how we may use your information: You have the right at any time to require us to stop using your personal data for direct marketing purposes. In addition, where we use your personal data to perform tasks carried out in the public interest then, if you ask us to, we will stop using that personal data unless there are overriding legitimate grounds to continue.
Restricting how we may use your information: In some cases, you may ask us to restrict how we use your personal data. This right might apply, for example, where we are checking the accuracy of personal data about you that we hold or assessing the validity of any objection you have made to our use of your personal data. The right might also apply where this is no longer a basis for using your personal data but you don't want us to delete the data. Where this right to validly exercised, we may only use the relevant personal data with your consent, for legal claims or where there are other public interest grounds to do so.
Automated processing: If we use your personal data on an automated basis to make decisions which significantly affect you, you have the right to ask that the decision be reviewed by an individual to whom you may make representations and contest the decision. This right only applies where we use your personal data with your consent or as part of a contractual relationship with you.
Withdrawing consent using your information: Where we use your personal data with your consent you may withdraw that consent at any time and we will stop using your personal data for the purpose(s) for which consent was given.
Please contact us if you wish to exercise any of these rights. You can find our contact data below under "Opting Out and Unsubscribing".
16. Your California Privacy Rights
If you reside in the State of California in the United States, please refer to our CCPA Policy for additional California-specific privacy disclosures that address the collection, use, disclosure and other processing of personal information that supplement this Privacy Policy and may fall outside its scope.
17. Reviewing, Correcting and Removing Your Personal Information.
If you provide us with your Personal Information, you have the following rights with respect to that information:
To review the user information that you have supplied to us
To request that we correct any errors, outdated information, or omissions in user information that you have supplied to us
To request that your user information not be used to contact you
To request that your user information be removed from any solicitation list that we use
To request that your user information be deleted from our records
To otherwise opt out of receiving solicitations
To exercise any of these rights, please contact us at privacy@alchemy.cloud or by sending us postal mail to:
2443 Fillmore Street, Suite #430, San Francisco, CA 94115
We will promptly change, correct, or delete your information.
To Unsubscribe From Our Communications. You may unsubscribe from our marketing communications by clicking on the "unsubscribe" link at the bottom of mass emails or by sending us email us at marketing@alchemy.cloud or by sending us postal mail to:
2443 Fillmore Street, Suite #430, San Francisco, CA 94115
How You Can Opt Out of Web Tracking. There are several ways to opt out of web tracking:
Most browsers allow you to block third-party cookies or prevent cross-domain tracking. This will limit the cookies that can be set by third-party scripts. This will not completely eliminate tracking by some third-party services though as they may use first-party cookies.
Most browsers also allow you ask not to be tracked (it sends the "Do Not Track" request header). If you have enabled this feature, we will not track the pages you visit in a way that enables us to connect them to your personal information. Your page views may still be collected anonymously though. Many of the third-party services we use for collecting anonymous data also respect the Do Not Track setting.
Third Party Vendors for our Site. Some of the vendors we use for our Site that may collect Personal Information on our behalf are as follows:
Google Analytics: We use Google Analytics to review data on Site visits, including geographical, browser information, platform information, page information, visit duration, referring site, time of visits, and click throughs. The data is used to improve our Site. Read the Google Analytics privacy policy here: https://policies.google.com/privacy?hl=en
Google Tag Manager: We use Google Tag Manager to manage and deploy marketing tags (snippets of code or tracking pixels) on our Site. Read Google Tag Manager’s privacy policy here: https://www.google.com/analytics/tag-manager/use-policy/
Hubspot: We use Hubspot to communicate with our customers and prospects as well as to track campaigns and how many leads clicked on our Site from a Hubspot email campaign as well as to track event actions from our leads in our CRM. Read Hubspot’s privacy policy here: https://legal.hubspot.com/privacy-policy
LinkedIn Insights: We use LinkedIn to monitor campaign performance and track cross-platform visitors between the Alchemy website and LinkedIn. Read LinkedIn’s policy here: https://www.linkedin.com/legal/privacy-policy
TypeForm: We use TypeForm to conduct surveys. Read TypeForm privacy policy here: https://admin.typeform.com/to/dwk6gt/
Vimeo: We use Vimeo to create, manage, and share videos embedded in our Site. Vimeo provides detailed analytics on content viewed. Read Vimeo’s privacy policy here: https://vimeo.com/privacy
Webflow: We use Webflow to create and host our Site as well as to track Site traffic. Read Webflow’s privacy policy here: https://webflow.com/legal/privacy
Zapier: We use Zapier to integrate Hubspot with Webflow. Read Zapier’s privacy policy here: https://zapier.com/privacy
Zoom: We use Zoom for web conferencing. Web conferencing is used as an umbrella term for various types of online collaborative services including web seminars, webcasts, and peer-level web meetings. Read Zoom’s privacy policy here: https://zoom.us/terms
ZoomInfo: We use ZoomInfo to enrich visitor data and monitor visitor engagement on a domain name level. Read ZoomInfo’s Privacy Center here: https://www.zoominfo.com/about-zoominfo/privacy-center
